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SANTA ANA, CA – John Wayne Airport (JWA) and JCDecaux Airport, Inc. will celebrate the completion of JWA’s new, state-of-the-art airport advertising program on Tuesday, November 1, 2005 from 4:30 to 7:30 p.m. This event is not open to the public, but media interested in attending should contact Jenny Wedge at (949) 252-5182.
John Wayne Airport is the first North American airport to fully refurbish its interior advertising program with JCDecaux’s new generation of airport advertising products. The cutting-edge plan includes a mix of tradition and technology complimented by timeless designs. Included in the featured displays are spectacular digital frescos (displays), fully interactive visitor centers and a new generation of backlit advertising displays with scrolling poster technology.
“JWA’s focus is always on providing “the best” for our passengers – and that includes advertising in the Riley Terminal,” said Airport Director Alan L. Murphy. “JCDecaux has brought us a first-rate installation that, we think, our passengers will appreciate and enjoy.” He continued, “As icing on the cake, JCDecaux worked with us to highlight 18 Orange County landmarks as part of the new backlit displays located throughout the terminal, giving visitors a taste of some of Orange County’s terrific attractions.”
“We are proud to introduce the next level of airport advertising by bringing innovation, design, information, education and entertainment into the once-traditional airport environment,” said JCDecaux co-CEO Bernard Parisot.
“We are delighted to bring JWA such an appealing and informative package of static, digital, and interactive graphics that are carefully integrated with the airport’s architecture.”
JCDecaux Airport, Inc. was awarded the five-year advertising concession contract at John Wayne Airport last November after submitting the dynamic proposal in a competitive process.
For information about John Wayne Airport or the advertising program go to www.ocair.com or call Jenny Wedge at (949) 252-5182.
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Part of JCDecaux of France, the world’s second largest out-of-home company, JCDecaux Airport Inc. is the largest airport advertising company in the U.S. and in the world.
John Wayne Airport (SNA) is a self-supporting enterprise, owned and
operated by the County of Orange, and is the only commercial service
airport in Orange County, California. It is located approximately
35 miles south of Los Angeles, between the cities of Costa Mesa, Irvine
and Newport Beach. The service area includes three million people
within the 34 cities and unincorporated areas of Orange County. The
airport serves more than nine million passengers annually and is governed
by the five-member Orange County Board of Supervisors. |
